In April, the Weinsteins shocked the industry by making a reported $150 million deal to shift Bravo's top-rated series to another network. NBC Universal responded with a lawsuit accusing the Weinstein Co. of violating Bravo's right of first refusal for the series. Now the Weinstein Co. is trying to keep the "Runway" brand intact during its transition to Lifetime.
This month, the company agreed to relocate the show from New York to Los Angeles for its sixth cycle to please host Heidi Klum, who prefers to work closer to her family. The company also has secured a deal with the show's popular mentor, Tim Gunn. The company has not yet signed judges Nina Garcia and Michael Kors for the Lifetime version.
As for Magical Elves, the producers said developing a fashion-related series for Bravo is possible, but the show would not be a "direct knockoff" of "Runway."
"We love the world of fashion; we feel we have a lot more to give in that arena," Lipsitz said. "It wouldn't be out of the realm of possibility for us to be developing something under our new deal."
Reuters/Hollywood Reporter
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